Founder Story

DANIELA.
AND AN IDEA THAT WOULDN'T LET HER GO.

IT’S YOUR TIME TO FEEL GOOD

Daniela, founder of ARABICS®

“I wanted a class where women feel strong — and can let go at the same time.”

Daniela doesn't just love bellydance because it looks so beautiful. She loves how it makes her feel. Strong. Feminine. Confident. And sometimes almost a little untouchable. The oriental music carries her, her thoughts go quiet.

As a dance fitness trainer she knows how liberating it is to turn the music up loud, start dancing and eventually stop thinking.

ARABICS® was born exactly between these two worlds: from the power of bellydance and the energy of dance fitness. So that more people don't just see how beautiful bellydance is – but experience what it can awaken in them.

Daniela in the pink ARABICS® stage costume
Sandra and Daniela wearing ARABICS® shirts
ARABICS® trainer in an open dance movement
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The vision

Bellydance out of the niche. Into everyday life.

Accessible

No prior knowledge, no pressure to be perfect. Just join in, take part and enjoy.

Modern

Music, look and language of today — instead of yesterday's clichés.

Together

One method, many trainers, one community that lifts each other up.

Daniela presenting ARABICS® at the Female Health Incubator pitch
Funded start-up

ARABICS® IS A FUNDED START-UP.

ARABICS® was funded as part of the Female Health Incubator – a start-up programme for female founders with innovative ideas in the health and fitness sector.

Being accepted into the programme allowed the concept to be developed in a focused way, sharpened and brought to market maturity.

The funding helped turn an idea into a scalable training concept with its own brand, training structure and growing trainer community.

It's your time to feel good.

Come by and dance with us.